For help visit http://NewLucid.com/
25 year Calgary marketing veterans Chris Hamilton and Kersten Kloss explain on their business show BizDevWeekly how important it is to always be marketing your business.
Business owners often fall into the trap of executing on sales – the procurement and execution process takes over. The problem with small business owners is that often they get wrapped up in executing when sales come in and forget to still market themselves.
The problem is that when the sales is completed and delivered they often find they have lost their sales momentum and sales literally drop off.
You always have to invest a portion of your day to create some kind of marketing process. They recommend around 20% of your day should be dedicated to some sort of self promotion, advertising or marketing to generate sales leads.
Remind yourself to always be getting out there and engaging with new potential clients. This does not necessarily have to be each day, but to focus a certain amount of your regular schedule to promoting your business.
For more information and help with your marketing campaigns, business development needs, task staffing or simply web development process to help you generate sales leads, visit http://www.NewLucid.com.
For more episodes of Biz Dev Weekly the Business Development Show visit http://bizdevweekly.com or follow the links in this video.
Topic: Calgary Marketing – How to Always Be Marketing Your Business
Popular Tabs: Calgary Marketing, Calgary marketing company, Calgary marketing agency, Calgary advertising agency, always be marketing
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